Clearent by Xplor is now Xplor Pay.
ISOs
Recently Mark Passifione, vice president of partner sales at Xplor Pay, participated in the Southeast Acquirers Association’s Virtual Sessions. During his session titled How ISOs Can Ensure Success in 2020 & Beyond, Mark spoke about the intersection of software and payments and how it has created unique opportunities and challenges for ISVs, ISOs and agents.
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Merchants
As with any economic downturn, many small business owners and consumers are taking a closer look at their expenses and working harder to stick to a budget. For example, many business owners are taking time to dive into their credit card processing statement in order to better understand their costs.
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Merchants
Whether you plan on adding gift cards or they’re a standard offering for your business, it’s critical that you create a marketing strategy. Without it, the task of promoting your gift cards can easily fall by the wayside, especially with all of the other things you have on your plate right now.
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Merchants
From retail stores to restaurants, gift cards are one of the best ways to quickly inject cash flow into your business. They’re also one of the top ways to drive loyalty.
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Software Providers
Integrating payments into your software app adds value for your users, gives you more control over payments and creates new lines of potential revenue. SaaS companies have a few options for how to integrate payments, though each comes with its own pros and cons.
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Software Providers
A consistent, connected experience has become table stakes for merchants and customers alike. And that means software providers need to incorporate the features that create a seamless experience into their applications.
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ISOs
The conversation covered several topics, including the future of payments, the ROI of offering integrated payments and how ISOs and agents can fit into this new landscape.
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Merchants
The concept of passing on the cost of processing to the consumer can be daunting. Trying to educate a merchant about the benefits of these programs can be difficult, especially if both the merchant and the sales representative are relatively new to these concepts.
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Software Providers
Merchants are increasingly becoming open to the concepts of Cash Discounting and Surcharging. Faced with rising interchange rates, especially those for rewards cards, merchants continue to see their profits erode.
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Software Providers
Many of the worst data breaches in history had nothing to do with a failure to be PCI compliant; they resulted from weaknesses in the payment security infrastructure. ISVs must adopt a layered security approach that uses EMV, encryption technology, and tokenization in addition to keeping up with PCI compliance requirements.
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Merchants
The topic of cash discounts and surcharges can make your head spin, as they are subject to many specific laws and rules. So, what is a cash discount and is it the same thing as a surcharge?
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ISOs
In the past decade, a lot has changed about prospecting. Merchant services leads primarily came from cold calls, drop-ins and networking events. Those old-school tactics can still be useful, but times have changed.
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