Xplor Pay Blog: Merchants
The Power of Daily Discount
As with any economic downturn, many small business owners and consumers are taking a closer look at their expenses and working harder to stick to a budget. For example, many business owners are taking time to dive into their credit card processing statement in order to better understand their costs.
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Tips for Marketing Gift Cards
Whether you plan on adding gift cards or they’re a standard offering for your business, it’s critical that you create a marketing strategy. Without it, the task of promoting your gift cards can easily fall by the wayside, especially with all of the other things you have on your plate right now.
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Tips for Selling Cash Discounting and Surcharging
The concept of passing on the cost of processing to the consumer can be daunting. Trying to educate a merchant about the benefits of these programs can be difficult, especially if both the merchant and the sales representative are relatively new to these concepts.
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How to Spot Padded Credit Card Fees
You must educate yourself on basic interchange costs with a concentration in the four most common types of pass through fees: APF/NABU, assessments, kilobyte, and the Processor/Acquirer Fee. The key is to identify the actual cost for each of these items.
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Acronyms and the World of Business Credit Card Processing
Lately I’ve received several questions regarding industry acronyms. That’s why I’d like to clarify their meaning and help eliminate any confusion. After all, there is no dictionary that focuses solely on terms used in business credit card processing.
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